The use of chatbots has been on the rise. Chatbots seek to emulate human interaction in both voice settings, and with messages. Chatbots are being used in several different areas, including customer service and product recommendation. One advantage of a chatbot is...
According to Planet Marketing, 72% of respondents claimed they would only interact with companies that have received positive reviews. That’s a pretty powerful statistic. Online reviews are one way people can learn about your company. They also increase...
When a business first goes live, one of the first things they look for is their first customers. No matter how good a product or service is, though, customers won’t come without a marketing plan that lets them know about the business. And in this day and age,...
Search Engine Optimization (SEO) is necessary to get a business placed at the top of search result pages. Research shows that consumers dislike slow web pages, and SEO increases page loading speeds by focusing on optimizing images and codes. SEO also stresses the...
Customer reviews are very important, to both online businesses and regular brick and mortar stores. There are actually three different types of reviews – service, product, and local. Local reviews are for businesses that have an actual brick and mortar...
One of the most important pieces of running a business is having a good website. In a digital age, the website is akin to a storefront. People will be studying your business through the website, rather than looking through the windows of a store. The website allows...