Blog
How machine learning levels the SERP playing field
In this article Kristopher Jones, who is an entrepreneur, investor, and author, breaks down the steps in which he believes that SEOs should be evolving to keep up with the current and ever-changing Google trends. Mr. Jones touches on different approaches varying from...
read moreHow to Spot Fake Photos on the Web
Advanced photo editing tools have caused increased difficulty in detecting internet photos that are not real, but that does not mean that you cannot find a variety of techniques to help determine if a photo is real or if it is a fake. Reverse image search and checking...
read moreYou Can’t Do Everything, and If You Try to You’ll Do Even Less
One mistake many make about Fomo is thinking of it as a bad thing. Fomo is not your enemy or a foe to be vanquished, it is a power to be controlled, like fire. It can lead us astray and cause us to miss out on maximizing our potential, but it can also be a tool that...
read moreAudiences to employ for extra online marketing bang! – Search Engine Land
It's important to use search engines when you market to customers online. When a customer does a search you want your company to come up in their results. You want to be as close to the top of the results as you can so you are more likely to get clicked on. Key...
read moreThree important digital trends from our new media and entertainment sector research
Mobile remains the biggest content disruptor, but a proliferation of other channels is leaving many companies in closer competition. The internet has introduced traditional media to a plethora of content challenges. YouTube, as well as subscription-based streaming...
read moreSay Farewell to AOL Instant Messenger
AIM's user base has been declining for years, thanks to competition from modern chat services and apps like Skype, Google Chat, Facebook Messenger, Snapchat and many others. All good things must eventually come to an end, and this is the end of the road for AIM. "AIM...
read moreThese Tools Make Personal Branding Easy and Affordable
You should include a page that highlights your personal interests and another page that showcases your resume. Aside from that, focus on creating content. This can show your passion for your expertise, which can help you stand out. If you’re looking for work in...
read more6 Tips On Creating (Or Reinventing) Your Personal Brand From Aprecity.com Founder Cassandra Bodzak – Forbes
Your brand needs to stand out. It should be recognizable so customers can begin to equate it with your products. This gives great tips on coming up with one, and they could also help if you just want to reinvent an existing brand so it is better and more successful....
read moreHow to Find Your Purpose, Your Audience and Your Voice
When it comes to running a business, one of the most crucial aspects of doing so lies in the ability to portray your purpose to the team and the consumers in the market. This, consequently, leads individuals to understanding who their audience is, the type of voice...
read moreHow to Navigate Office Etiquette on Slack
As business processes have become more efficient and automated in recent years, one of the foremost communication applications that has emerged is that of Slack. Understanding the best way to use the platform, and how effectively to navigate and respond to team...
read more