Google Web Analytics is used to aid in understanding a user’s experience after they have visited your website. It allows you to make any required modifications to your website so that the rank can improve in Google, as well as other search engines. In...
SEO refers to search engine optimization, which is the way and which a website will appear in the natural results from a person’s search on a search engine. Natural refers to where they come up on a search engine without paying for a higher ranking. Paying for...
A lot of research has been done in different areas with regard to the Covid pandemic. But one area that hasn’t been studied at length is consumer behavior. Studies are now being done in terms of social media behavior during the pandemic and after. This is...
In today’s world, online reviews are the equivalent of a friend’s recommendation from years ago. It is believed that almost 100% of consumers look to online reviews when they are looking at local businesses. And bad reviews can destroy even a successful...
Brand identity is a combination of what a company has to offer, and the values that the company holds. Brand identity is very important, but it can not be easily portrayed using a website that has been created with a template that every other company uses as well....
