by Sandy | Oct 13, 2022 | Digital Marketing, Summary
Generating optimal search traffic is a key factor in your company’s profitability. Search engines no longer allow keyword-heavy sites with irrelevant content to lead the way. Today, in order to find your site at the top of SERPs (search engine result pages),...
by Sandy | Sep 27, 2022 | Digital Marketing, Summary
The levels of efficiency associated with SEO makes it the most sought after marketing tool in web development today. Your business having a secured spot in the top search engine listings will guarantee that your website sees steady levels of traffic. One way to...
by Sandy | Sep 20, 2022 | Digital Marketing, Summary
Social media marketing is an extremely valuable tool for a start up company for many different reasons. Most startups won’t have a major budget when it comes to marketing which is why social media is a great place to start, as it is extremely cheap to use. You...
by Sandy | Aug 23, 2022 | Digital Marketing, Summary
The Covid-19 pandemic has had a large effect on many businesses. There are basically three approaches that have been found to help businesses navigate this time period. The first is to launch a new service that fits into the new business environment. This includes...
by Sandy | Aug 16, 2022 | Digital Marketing, Summary
SEO can basically be divided into two categories – on page SEO and off page SEO. On page SEO is the practice of optimizing web pages in order to organically create traffic which leads to a higher ranking. This is done through optimizing HTML, internal links, and...
by Sandy | Jul 28, 2022 | Digital Marketing, Summary
At its most basic level, social media allows a company to reach its consumers and spread awareness. Social media is free from geographic constraints and can reach all over the world to target consumers and build a loyal following. Social media is great a generating...