by Sandy | Sep 20, 2022 | Digital Marketing, Summary
Social media marketing is an extremely valuable tool for a start up company for many different reasons. Most startups won’t have a major budget when it comes to marketing which is why social media is a great place to start, as it is extremely cheap to use. You...
by Sandy | Aug 23, 2022 | Digital Marketing, Summary
The Covid-19 pandemic has had a large effect on many businesses. There are basically three approaches that have been found to help businesses navigate this time period. The first is to launch a new service that fits into the new business environment. This includes...
by Sandy | Aug 16, 2022 | Digital Marketing, Summary
SEO can basically be divided into two categories – on page SEO and off page SEO. On page SEO is the practice of optimizing web pages in order to organically create traffic which leads to a higher ranking. This is done through optimizing HTML, internal links, and...
by Sandy | Jul 28, 2022 | Digital Marketing, Summary
At its most basic level, social media allows a company to reach its consumers and spread awareness. Social media is free from geographic constraints and can reach all over the world to target consumers and build a loyal following. Social media is great a generating...
by Sandy | Jul 26, 2022 | Digital Marketing, Summary
Your customers are probably using search engines to find products and services, which is why it’s important to use search engine optimization (SEO) to improve your search result rankings. SEO has numerous benefits. It can be used for brand building and to draw...
by Sandy | Jul 12, 2022 | Digital Marketing, Summary
Social media usage continues to grow and, in business, social media marketing is now considered essential. Today, nearly all Fortune 500 companies are on at least one social platform. Because it is data-driven, social media has identifiable formulas for success....
