Facebook Lead Form Ads: How to Optimize for Results

Facebook Lead Form Ads: How to Optimize for Results

Facebook Ads is a powerful marketing tool that is really good in generating leads for your business. However, not all leads are equally useful for any business, so in order to maximize the return and generate high quality leads, you should optimize the forms through...
Creating a Brand Identity That Competes and Compels

Creating a Brand Identity That Competes and Compels

Brand identity and design is no longer all about aesthetics and visually pleasing presentation. Branding plays critical role in pushing a business towards creating a relationship between itself and customer base. This is something good design cannot do by itself....
5 Ways to Humanize Your Instagram Business Account

5 Ways to Humanize Your Instagram Business Account

Writing Instagram copy that has personality is a great way for your business to stand out. Create a style guide that defines your brand persona and tone of voice and ask all writers to follow it. Note that your brand persona should apply to comment replies as well as...