by Sandy | Mar 10, 2020 | Features
Actively tracking who your ad campaigns are reaching is a key aspect in ensuring that your digital content receives the highest possible traffic volume. A great way to do this is by utilizing the ROI (return on investment) snapshot report by Facebook. This report...
by Sandy | Mar 5, 2020 | Features
You can have all the traffic in the world visiting your website but if those people don’t become customers, it’s pretty worthless. You might say to other people how much traffic you generate and feel proud of that, but what are you really gaining from...
by Sandy | Mar 3, 2020 | Features
When Google launched in the late 1990s, one of its key ideas was to treat links to a page as a vote of confidence. However, SEOs quickly learned to manipulate Google’s algorithm to boost their ranking. Google fought back, but high-quality links remain...
by Sandy | Feb 27, 2020 | Features
Google has gotten smarter somewhat recently. You used to be able to get away with keyword stuffing. That is, taking a unique piece of content and dressing it up with a bunch of keywords that you think will get a lot of hits on Google. This doesn’t work anymore...
by Sandy | Feb 25, 2020 | Features
Having a good customer service strategy will keep people coming to your business all year. Making the experience positive, and personalizing the customer’s shopping is essential. Follow up each online purchase with a survey and discounts for the next trip....
by Sandy | Feb 20, 2020 | Features
If you want a successful business you need to follow certain guidelines so as you are not wasting your time. The first course of action would be to do the simple stuff, or things your know, first. Then tackle the big problems later. Then there is what is called the...