Nearly all consumers read online reviews before interacting with a business, and nearly 90% of them say they trust online reviews as much as personal recommendations. Positive reviews boost a company’s reputation. An effective review strategy begins by...
A website presents the digital face of a business, and an unresponsive site creates the wrong first impression. Website design can make a business stand out from competitors. If done well, the site can establish credibility and make it easy for visitors to find the...
In today’s digital economy, businesses and brands are searching for ways to connect with potential customers. One way to do this is through the use of video content, as 87% of businesses are already using some sort of video marketing program. Not only does it...
Chatbots allow customers to connect with businesses through an automated communication system. In the customer service industry, chatbots are often used to capture data and improve customer experience as they can pinpoint an issue accurately. Moreover, they save the...
