Instagram is a great platform not only to raise brand awareness, but create new sales. Many small businesses, however, do not have the revenue for paid Instagram ads, but there are ways to increase sales through a more traditional route. When creating content, it’s important to focus on the caption. Once you are visible to your target audience, you’ll want to create user engagement, and foster that engagement for sales leads. To finally close the sale, you should stay engaged with your followers and value their opinions.
- Instagram is a useful tool for businesses because you can really connect to your customers on the platform
- One way to use the platform is to test out captions in a more personal setting
- Read on to learn how to use Instagram to feed your own sales funnel
“Videos are also a great way to get more reach and more eyeballs on your content for greater visibility.g”