Entrepreneurship is not easy, especially in an uncertain economy and the world falling apart at the seams. Jill Schiefelbein takes a few moments out of her day to highlight one particular entrepreneur who hustled hard in 2018 to double her overall earnings. She touches on the topic of using CRM management systems properly, keeping the options for pro-bono work open and relevant and reinforces the need to have a digital presence, especially in the form of video content.

Key Takeaways:

  • The author states that he would like to ask a question to entrepreneurs and that is what is the origin of every customer they have.
  • Entrepreneurs need to do what they did years ago that paid off and that made the customers to come so they can replicate it.
  • Most customer relationship management system software have capabilities that small businesses can use to track the origins of their customers but few businesses use it.

“Rarely, though, will these responses tell you what you really need to know about where your business comes from.”

Read more: https://www.entrepreneur.com/article/334339