There are five relatively easy ways to market your small lawn care or landscaping business. The first is to monitor review platforms like Yelp, Google, and Homeadvisor for reviews about your company and your competitors. Making a professional website is a good way to make sure all the information about your business is in one place, and easy to access for consumers. Word of mouth is one of the best advertisements. Three easy ways to get the word out is putting signs in your friends and neighbors yard and paying special attention to existing customers and email marketing.
Key Takeaways:
- The best way to grow your landscaping business long-term is word of mouth
- Investing in a professional website, online reviews, and email marketing will help your business grow quicker
- Wow your existing clients for greater loyalty and more word of mouth advertising from them
“”In other words, it’s not about trying to go out and find new clients. It’s about recognizing your biggest fans (or creating more of them) and investing in your relationship with them to drive referrals.””
http://www.lawnandlandscape.com/article/ll-101617-five-marketing-tips-for-contractors/
