Your brand needs to stand out. It should be recognizable so customers can begin to equate it with your products. This gives great tips on coming up with one, and they could also help if you just want to reinvent an existing brand so it is better and more successful.
- Don’t try to change yourself into the brand you want to embody – it’s exhausting and unsustainable
- I’ll be ever-evolving and as I grow, different things will grow.”
- You could wait for necessity to breed brand invention; or you could take that step back today, gain perspective, and take a step forward with your brand
“Don’t try to change yourself into the brand you want to embody – it’s exhausting and unsustainable.”