There are a few different ways that you can use SEO to help build a companies brand awareness. In 2020 alone, SEO marketing was a industry that had 80 billion dollars spent on it. You can help use link building in order to increase your rankings which obviously will increase your brand awareness. You also should be optimizing your keywords to increase your rankings as well. Finally, utilize local SEO because although it gets a bad rep, 46% of all searches have local intent.

Key Takeaways:

  • SEO marketing in the United States is becoming a very lucrative industry as almost 80 billion dollars was spent on it in 2020.
  • Using link building can help you increase your brand awareness as the links will be aimed at your target audience.
  • Keywords should be optimized because that is the way that you can increase your rankings regarding SEO and it’s algorithm.

“These days, you need a strategic SEO strategy — both for local and international visibility — in order to increase company brand awareness.”

Read more: