If you are looking to improve your search engine optimization, implementing videos onto your web site is a great way to improve. Make sure that you understand what your video SEO goals should be: to build links and to increase conversions. Use these videos and embed them so they can be shared on social media platforms and more people can see your video and get to know your business. Finally, increase your conversions by putting a video on your landing page and including snippets on your website that attract viewers.
Key Takeaways:
- Generate shares on social media as this will allow you to see your content get spread to other people and you will increase your sales.
- Increase video SEO conversions by embedding a video on your landing page and also make use of snippets on your web page as well.
- Online videos are a major opportunity for SEOs to get creative. Quality is more important than anything when it comes to SEO, so make sure your video is produced well.
“Although a lot of brands are incorporating video content into their overall online marketing strategies, most SEOs don’t place a high priority on it.”
