There are many different reasons why video content is the most important tool that you can use for marketing nowadays. One of the reasons for this is that your audience is ten times more likely to share the video and interact with it. You also want to make you are posting videos because this will help give your consumers power as they will see that their needs are being met. Finally, video marketing won’t be going away anytime soon so you might as well adapt.
- Video content is more than 50 times more likely to land on Google’s front page.
- People like to interact with videos by liking, sharing or commenting on them.
- Video works well on mobile devices and is a great way to make information understandable.
“Video is taking the web by storm. With the advent of stream-on-demand and the proliferation of videos across social media and various devices, video is quickly becoming the preferred way of consuming content online. But how can you use this to your marketing advantage? Let’s take a closer look at how video can eclipse design and even copy as the most versatile tool in your marketing arsenal.”