Having a good customer service strategy will keep people coming to your business all year. Making the experience positive, and personalizing the customer’s shopping is essential. Follow up each online purchase with a survey and discounts for the next trip. Communicate any changes you make by a personal email. Add membership or subscription options to keep people interested and involved. Notify customers of product sales on item they normally purchase. Ensure your delivery times are as quick and painless as possible.

Key Takeaways:

  • Make the customer experience more streamlined so that shopping is quick and easy
  • Ask for customer feedback in exchange for a discount or other incentive
  • Offer a subscription or membership with exclusive benefits to encourage repeat buying.

“Your customer-experience strategy should also encourage customers to stick around long after January, and into the decade ahead.”

Read more: https://www.entrepreneur.com/article/344334


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