One of the most critical aspects of website ranking and traffic is that of proper SEO. However, given that it is still an early concept and is constantly changing, it is difficult for many to get a good grasp of what optimization truly entails. By debunking certain myths regarding search engine best practices, companies can focus more on the effective techniques.
- Sharing knowledge about things that you’re expert in is a great way to get links and traffic.
- Not everything Google recommends will be in your business’s best interest.
- Consuming case studies and monitoring what your competitors are up to is great, but take the case studies with a grain of salt.
“Sharing knowledge about things that you’re expert in is a great way to get links and traffic. Many successful blogs have started without the author even knowing what SEO is and end up driving massive amounts of Google traffic by simply sharing solutions to problems that he or she had.”